Table of Contents

Sugar House

Odds vs. Other Books:
hold vs. 4.5% avg
*lower is better
VIP/Rewards Grade: 5/5
Summary: SugarHouse has the most structured VIP program available and is a must have for anyone looking to get started with VIP.

Updated: Jun 12, 2024
4 min read

Note: If you are located in Ontario, we are not able to display any available promotions.

Matched Betting

What is the "Matched Betting Value" listed above? This is the amount of profit that you can make from the sign-up offer through a technique called matched betting. In short, it is a mathematical approach to sports betting that guarantees profit by hedging your bets. This allows you to cover all possible outcomes and secure a profit no matter what happens in the game. This is different from gambling because there is no risk of losing. Learn more in our What Is Matched Betting guide.

Available Locations


SugarHouse is one of the less commonly known sportsbook, but very profitable. They use Kambi as an odds provider, but do have some minor variations in odds compared to other Kambi sportsbooks. SugarHouse is BetRivers' sister sportsbook and is identical in nearly everyway. BetRivers/SugarHouse are located in 15 states plus Ontario.

The best part about SugarHouse is how structured their VIP and rewards program is. This alone makes them a great book for any matched bettor, and an excellent hedge book for other promotions/sign-up offers you have available.

Notes Before Signing Up

A promo code is required to receive the sign-up offer.

Unique Terminology

  • iRush Rewards = Rewards Program
  • Loyalty Level = The Level of the iRush Rewards program you are at. VIP starts at Level 7

Signup Offers

$500 Second Chance Bet

$500 Second Chance Bet Refunded as a Bonus Bet

Amount: $500
Type: Second Chance Bet Refunded as a Bonus Bet
Bet Finder: Second Chance Bet
Deposit: $500
Minimum Hedge: $750
Expected Value: $250
Available in: Pennsylvania
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VIP/Rewards Program

SugarHouse has the most structured VIP/Rewards program available. Once you reach Level 7 for the iRush Rewards program you gain access to the VIP calendar. The VIP calendar is full of additional offers targeted at VIPs, often worth well over $1,500 profit a month via matched betting. To reach level 7 you need to earn 5,200 Loyalty Level Points. The number of Loyalty Level Points earned per wager depends on the number of legs in the wager. A straight wager of just one leg earns 1 point per $6 wagered.

Loyalty Level Points work on a 60-day rolling period. All points will stay with you for 30 days from the date that you earn them. For the next 30 days, they will gradually decline. Fortunately, any decrease in points during the rolling 60-day period will be replaced with new points you earn, so your Loyalty Level will always and more accurately reflect your real money wagering activity. The progress bar will update once a day when Loyalty Level Points have dropped off and anytime you earn more Loyalty Level Points throughout the day. The 60-day rolling period does not apply to Bonus Store points as they are available for redemption for a year from the date they are earned.

How to Profit from Level 7 SugarHouse VIP. To reach Level 7 when starting at 0 points you need to wager $31,200 in straight wagers in one month. This likely sounds like an intimidating number, but it can be broken into many smaller bets. Assuming you lose 2% on the Qualifying Bets that is a loss of $624 ($31,200 * 0.02 = $624). That means to reach Level 7 you lost $624. However now that you reached Level 7 and have access to the VIP calendar the offers are worth well over a total of $624 a month. It varies every month but the total is normally over $1,500 profit. This puts your monthly profit closer to $900. Once you reach Level 7 you need to place qualifying bets for each promotion. These wagers count towards your iRush Rewards status and help keep you at Level 7, or higher.

By using SugarHouse to hedge other sportsbook promotions and placing specific qualifying bets, even at a small loss reaching Level 7 VIP is profitable and one of the best available strategies.

Example Promotion

SugarHouse is one of the most organized sportsbooks in terms of promotions.  They frequently offer Profit Boosts, Bonus Bets, Qualifying Bets and more. You can view your available promotions in the designated promotions tab on the app/website.

Qualifying Bet

Here is an example of a Qualifying Bet on SugarHouse. Through matched betting, you can mathematically guarantee profit by hedging your bet.

Screenshot of the terms of a BetRivers Qualifying Bet Screenshot of the terms of a BetRivers Qualifying Bet

Qualifying Bet Finder

You can use the Qualifying Bet Finder on DarkHorse Odds to guarantee a profit of $12. This assumes that a total of four touchdowns will be scored, and therefore you would get a $20 Bonus Bet from SugarHouse as part of the promotion. In addition to the Profit Boost Bet Finder DarkHorse Odds has all the tools needed to convert a wide variety of sportsbook promotions such as Bonus Bets, Second Chance Bets, Site Credit, and more. You can learn more about matched betting in our guides.

Screenshot of the Qualifying Bet Finder on DarkHorse Odds a BetRiver Qualifying Bet.

MLB House Rules

Each sportsbook has its own House Rules which determine how a bet is graded. These rules cover unlikely events, such as what happens to your bet when a game is canceled.

Usually, the different house rules across sportsbooks do not have an impact on matched betting. However, in Major League Baseball (MLB), there are notable exceptions. A simple example is when a game is postponed due to weather. Read our House Rules Comparison guide to learn more.

For MLB it is also important to understand what defines Action.

Money line

Will The Odds Change: No

Run / Total / Alt Lines

Action: Yes

Will The Odds Change: No

Player Props

Pitcher Prop action: Must Play An Active Role

Batter Prop action: Must Play An Active Role

Deposit & Withdraw Methods

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